web design trends Archives - digitalbuddha

Top 10 Website Trends You Should Not Miss.

digitalbuddha — Wed, 25 Nov 2020 03:06:38 +0000

The first and foremost thing that the majority of the customer notices on a website is its design. As they say, the first impression is the best impression, and it applies to the design part pretty much!

Why?

An attractive design can always enhance the sales numbers. At present, if your design is not unique, comfortable, or engaging to the audience, you will fail to gain more traffic to your website. That is why it is essential to integrate modern web design into your marketing strategy!

So, how are you going to do it?

In this article, we will be discussing 10 top web designing trends of 2020, that you could make use of to build a better and engaging website in accordance.

#1 Dark mode

Many of us prefer dark color themes while browsing- web for various reasons such as eye strain, battery saving, etc. Especially, when you are an owl who tends to use phones at night more than day time! Some even try to use plugins to force it on a website. Hence, developers created a new CSS feature known as the Prefer color scheme which detects if your browser is in dark mode. This allows web designers to change their website color theme accordingly. Moreover, dark mode makes the design elements more elegant and attractive!

#2 Lottie.js

Lottie is an animated javascript object notation file. It is quite useful when it comes to creating a website design or even prototypes. This light-weighted animated file is compatible with any modern browser and platforms that you use regardless of any additional software.

Lottie animations help minimize the debugging duration and starting and early stages of deployment as it is kept in the form of plain text. Therefore with the help of this human-readable format, it will be easy for you to maintain the Lottie files without making use of any professional tools. In short, Lottie is dynamic, scalable, and offers high-quality animation on a user’s device.

#3 Typography

Typography will continue to show movement in 2020. It will move with animation, adapt to different shapes, and conform to a wide variety of objects. There will be a shift away from blocky unorganized sans serif and move into typefaces that have a little bit of personality.

Also, there will be more broken typography with words scattered like a puzzle or broken glass. The typo will no longer need to follow the logical left to right order as it breaks the grid and takes a more natural feeling. Warp text has always been something that seemed more experimental in the past like modern art but it is expected to see more on the mainstream and branded projects in
2020. As support for more and more complex typefaces comes to the digital marketing world, we will see more designers loading in custom typefaces on mobile and web design layout!

#4 Abstract illustrations

Abstract illustrations move more into the website designer space. As humans, we have all been drawn to visuals as it is something quite different than just writing. For this reason, abstract illustrations work in a great way as they capture attention and help to articulate the message from your website. Mail chimp is an example of this one! Abstract illustrations are something that is here to stay for a long time.

#5 3D elements

3D websites are like the parts of websites that contain 3D elements to help portray a message and keep the user engaged. It can be used under photo galleries, service pages, product photographs, and so on. 3D does work to complement the content on the page and it’s adding some real nice depth to the visual composition.

#6 Dynamic Scrolling

Website content generated by scrolling is really good functionality when it comes to scrolling pages down. It is gifted with transitions that capture our attention and keep us engaged from top to bottom. Apple Earpod’s landing page is a good example of scrolling in which you will get to see things fade in and out and the appearance of transitions that grab our attention flawlessly. Scrolling is a good way to market products on a website.

#7 Accessibility

Accessibility is the idea that technology must be equally accessible for people with and without disabilities by removing all the barriers. It can be visitors with visual disabilities, auditory disabilities, cognitive and neurological disabilities, or even physical and motor disabilities. Accessibility has so many merits including captions that benefit anyone in a loud or quiet environment, good color contrast that has a glare in it, and many others! Web browsers, media players, and apps must support accessibility features as everybody looks for a better user experience and accessibility can provide that with improved layout and design.

#8 Minimalism

Minimalistic designs are going to rule in 2020 too! When a web page is simple, customers can easily figure out where to go and which action to take, or else, they will be bored and leave your website once and for all! Minimalistic web designs have become so popular as people have turned to smaller screen sizes because they respond to mobile devices without making the elements too tiny to read. A minimalist design can help you stand out from the competition, attracts mobile users, and puts less strain on your web hosting plan. Overall, minimalistic designs are so appealing as it has uncomplicated, powerful designs.

#9 Mobile-friendly design

Are you reading this blog on a desktop, mobile, or tablet? I am sure most of you must be reading via mobile devices. As per the current statistics, 50% of web traffic arises from mobile devices. This means, half of the people are visiting your websites through mobile rather than desktop and if you are a designer, you must ensure that the website fits on multiple screen devices.
There are certain challenges that a designer might face when it comes to creating a mobile-friendly design including,

Restructuring your layout
Adjusting the sites
Removing all the unnecessary contents from websites.

As your mobile devices are smaller, you must ensure that your site is not stuffed with more colors or unimportant content making it as complicated and boring to see.

#10 Chatbots

Machine learning and AI have taken over the Internet and will stay for all the years to come with advanced technologies. Messaging systems such as chatbots are quite trending in which these bots play a vital role in connecting those who visit your website and give them the information that they require within seconds. In short, it creates a better user experience making your website convenient and efficient!

On the other hand, it saves cost and time. How? Well, let the bots do the talking while you do other essential work in your company. Overall, chatbots are a great way of enhancing customer satisfaction, enhancing sales, and visitors.

To sum up, Web design is the first thing that is responsible for attracting the audience to your website. Web designers are arriving with lots of creative and unique styles in their designing process and why won’t they? Because, websites are a vital part of brands and if it doesn’t look good, it’s going to affect your brand too. The trends will continue to rise as the years pass as the world is driven by technologies these days!

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Top New Trends Of Web Design For 2019

digitalbuddha — Wed, 03 Jul 2019 10:53:45 +0000

As we all know, 2018 has been an interesting year for web design. If 2018 taught us anything, it’s that designers are not hesitant to explore the exotic. We all have observed a lot of advancements in technology that helps us connect better with our users and the order of fresh and new practices that drove the boundaries of what is possible on the web.

Grid-breaking layouts
Colourful gradients
Captivating motion
Unique illustrations, and many more…

In today’s world, there are about 1.5 billion websites working on the worldwide web. In web designing, the one thing which stresses the website owners the most is the bounce rate. Website Bouncing is when a user leaves your website without much interaction on it.Consequently, a high bounce rate is like a nightmare for most of the web or app developers. Hence, it is not easy to design an efficient website. When you hire web developers for your company, you must make sure that they are updated with the trends of website designing which will rule the market in 2019.

With so many improvements in web designing, it’s necessary to slow down and take a peek on the current trends, and what new ideas we can expect to witness in the future. Here are some of the top website design trends in 2019.

Minimalism in Web Design

Today’s modern life is so quick & dynamic that people have very limited time to process information. Great design allows users to analyze data in a short period as possible. The best way we can achieve this is by using fewer elements in your web designing, which is called minimal design. Minimalism design makes the website to load faster and makes their appearance hassle-free. Minimalism design is based on the principle of simplicity. The lesser the elements will do, the more comfortable it will be for your website visitors to perceive knowledge. Furthermore, minimalism design ends up presenting the navigation simple, also presenting exceptional user experience. Most of the software developing businesses are concentrating on these trends in order to offer advanced web & UI/UX designs for their clients.

Chatbots

Love them or hate them, chatbots are here to stay. Chatbots are nowadays exceptionally popular due to exciting improvements in machine learning and additional underlying technologies such as natural language processing. We have witnessed tremendous advancements in artificial intelligence and the capabilities of bots. Today’s chatbots are more active, smarter, and more beneficial. Chatbots helps us by providing more exceptional support by granting users with instant responses and refining them to the relevant contact based on their issues. Also, by providing advanced performance by allowing for more relaxed and time-saving transitions between the cases.

Loading Speed

Website loading speed has been an important topic in web usability since 1994. Having a speedy website matters to your business higher than you apparently realize. To improve the search engine rankings of the website, the speed has become an essential criterion. THREE seconds. That’s the only time period the users consume in deciding whether to leave or stay on a website. Your design has only so much time to convince a user to stay. Therefore, the designers have to make sure that they maintain their website loading time minimum. A web designer can decrease the loading time by reducing redirects, reduce the size of all images, by applying share buttons which need the least scripting.

Integration of SEO

What is the use of a website if it is not reaching the maximum audience? As an essential role of your overall marketing mix, SEO helps your business reach its target audience as they’re browsing for what your business offers. You might have a creative website with excellent features. But what is the use of it if your customers are not able to view it. That’s why SEO comes here. SEO will support to search your website through organic searches on search engines like Google. With a good SEO strategy, your website starts appearing on Google’s first page, where your customers can find you easily.

More Video Content

Do you know which is the content that has the highest ROI? According to 52% of marketing professionals, it’s the video content with the highest ROI. The businesses using videos has 49% growth than non-video users. These days 5% of viewers will stop watching a video after 1 minute; 60% of viewers will stop watching after 2 minutes, and 65% watch more than 3/4 of a video. Hence, these statistics explain why video content is a major part of your website design strategy. Nowadays, this fulfilling content is a trending factor of website design.

Natural look with rounded shapes

Adding circles to your website is one of the best ideas as it gives a natural look and feel to your website. The circle is a shape which is so simple and so perfect. This round shape adds a note of grace and queerness, the most simple way of engaging people and directing them on selected items. It has a smooth quality that makes it more appealing to the eye. Adding such rounded shapes correctly on your website can cause a notable positive impact like it can transform a dull design into something that breathes life.

One page website

Do you know what is the most irritating thing while browsing a website? It’s the loading of a new page particularly when you are impatiently waiting for something. One page websites are much comfortable than a website with multiple pages. On a one page website, a user can find sectional content which is clearly explained, delivering the user experience comparatively easier. Let’s take an example of an e-commerce website. When a user decides to buy a product from your website, but could not buy the product due to the low loading speed of the buying page. Therefore, this example lets you know why one-page websites are better than multi-page websites.

Responsive Design

Responsive Design of a website is the evergreen website trend until date. Today, every other person has a mobile in their hand. So do you think it is smartness to not build a responsive website? According to Statista analysis, the representation of mobile users will stretch to 4.68 billion in 2019. In recent years, the accelerated development of reading devices such as mobiles, tablets, televisions, wearables, and desktops that have made designers conscious that responsive design is the mainstream web design trends in 2019. Nowadays, businesses are preferring those web designing firms which provides Mobile-First web designing solutions. As most experts predict proceeding high levels of mobile device usage, responsive web design value is certain to stay in the future.

Wrapping Up

We hope this information will be enough for you to create an amazing website. These trends keep changing. Some come & go. Some trends last for decades, also some others are just a twinkle in the pan. What values the most is that you stay faithful to the brand that you design for. All the best!

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